Role & responsibilities

We are seeking a dynamic and strategic leader for the role of Vice President Brand Alliances Business Development. This individual will be responsible for driving growth through strategic partnerships, brand alliances, and revenue-generating business development initiatives. You will play a pivotal role in shaping the companys growth strategy, fostering high-impact collaborations, and overseeing the entire lifecycle of partnerships.

Brand Onboarding - Business Development & Revenue Generation

Lead new business development initiatives to drive incremental revenue and expand the companys market presence.
Collaborate with cross-functional teams (Sales, Marketing, Finance, and Legal) to develop and execute growth strategies.
Conduct market analysis to identify new business opportunities and competitive advantages.
Oversee client acquisition, and retention strategies, and manage key account relationships.
Identify, evaluate, and establish high-value partnerships with brands, platforms, and other strategic partners

Financial & Legal Oversight

Manage the P&L for the partnerships and alliances function.
Collaborate with the Finance team to ensure profitable partnership deals.
Work closely with the Legal team to structure agreements and ensure compliance with relevant laws and regulations.

Operational & Technical Coordination

Coordinate with technical teams to ensure seamless integration of partner APIs and tech solutions.
Lead the onboarding process for new partnerships and ensure smooth execution of joint initiatives.
Monitor and track partnership performance with regular reporting and analytics.

Preferred candidate profile

Masters degree in Business Administration, Marketing, or a related field.
15+ years of experience in business development or onboarding of new strategic partner brands, across various industries - e-commerce, FMCG,beauty,fashion & travel, travel, consumer durables etc.
Experience with P&L management and revenue generation strategies.
Excellent negotiation and communication abilities.
Strong leadership and team management capabilities.
Expertise in negotiation, client servicing, and technical integration (especially API-based solutions).
Ability to drive API integration processes in collaboration with technical teams.

GyFTR (Vouchagram India)

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VP - Brand Alliances / Business Development