About Us
1. Company overview – What does Inloyalty do?
Inloyalty is a Spanish company that provides loyalty and incentive solutions to other organisations. It offers strategic consulting, technological platforms, and campaign management to help businesses build and run customer loyalty programmes, employee incentives, and promotional activities. The company’s services include designing loyalty mechanics such as points, rewards, discounts and other engagement models, as well as supporting the operational aspects of these programmes. Inloyalty also delivers a cloud-based platform that allows clients to manage CRM data, segment audiences, configure offers, handle incentive catalogues, and organise communications. Its work spans campaign ideation, technology integration, reporting and analytics to help brands strengthen customer or workforce engagement. Inloyalty has more than 25 years of experience in the loyalty sector and serves a multisector client base. It operates from Madrid and collaborates with large brands to implement loyalty and incentive initiatives tailored to specific business goals. The company’s technology and services support both B2B and B2C contexts. Inloyalty’s offerings connect strategic planning with implementation for ongoing engagement programmes.
2. Position of Inloyalty in the industry
Inloyalty plays a role in the loyalty, rewards, and incentives ecosystem by acting as a service provider and technology partner for loyalty programmes and incentive campaigns. It designs and operates customised loyalty solutions that help organisations improve customer retention, increase sales, and mobilise internal or external audiences through structured reward models. Its platform integrates CRM, segmentation, offer management, and reporting tools that support the execution of point-based programmes and promotional campaigns. The company also manages incentive catalogues and can facilitate the delivery of rewards such as gift cards, experiences or merchandise as part of these programmes. Inloyalty’s work often involves long-term loyalty initiatives that integrate with client systems and marketing operations, enabling brands to use reward mechanics to influence behaviour over time. By delivering both consultancy and technology, Inloyalty serves as an intermediary between client business goals and loyalty mechanics within the broader loyalty and incentives market. The company’s involvement with large-scale programmes — including Travel Club and other partner initiatives — illustrates its integration into multi‑partner loyalty ecosystems where stored value, rewards and engagement strategies intersect.
3. Working at Inloyalty
Inloyalty is described on LinkedIn as a mid‑sized company with around 51–200 employees. The business focuses on loyalty programme design, technology development, and campaign execution, so typical roles may include project management, software development, data analytics, marketing strategy and client services. Public descriptions emphasise multidisciplinary teams with experience in loyalty and customer engagement work, suggesting a professional environment centred on collaborative problem solving and client delivery. The company’s history — more than 25 years in the sector — implies a working culture grounded in established practices, but it also highlights ongoing innovation in loyalty technologies and strategies. Inloyalty’s employee base likely covers a mix of strategic, technical and operational functions, reflecting its dual role as both a technology provider and consulting partner.
4. Careers at Inloyalty
As of now, there is no clearly visible public careers page on the company’s official site offering current job listings specific to loyalty, rewards or related positions. A LinkedIn presence for Inloyalty exists, where potential candidates might find occasional job postings or company updates, but dedicated job listings were not found directly on the corporate site at the time of this profile. Interested candidates might need to monitor LinkedIn or contact the company directly for opportunities in loyalty management, technology or programme consulting.