Pluxee is a global leader in Employee Benefits and Engagement, operating in 28 countries.
We help companies attract, engage, and retain talent through a broad portfolio of solutions across:
- Meal & Food
- Well-being
- Lifestyle
- Reward & Recognition
- Public Benefits
Powered by leading technology and more than 5,600 engaged team members, Pluxee is a trusted partner within a highly connected B2B2C ecosystem of:
- 500,000+ corporate clients
- 37+ million consumers
- 1.7+ million merchants
With more than 45 years of experience, Pluxee is committed to creating a positive impact in local communities, supporting employee well-being, and contributing to a more sustainable future.
🚀 Your next challenge
As Marketing & Communication Director, you will shape the local marketing strategy and value proposition for clients, consumers, and merchants while driving digital transformation and business growth.
Working closely with the Country Product Director and the Country Leadership Team, you will translate Pluxee's global strategy into compelling local market propositions, positioning, go-to-market plans, brand strategy, and external communications.
Your responsibilities include:
- Define the local offer proposition together with the Country Product Director.
- Translate global marketing strategy into local market opportunities.
- Lead go-to-market initiatives to acquire new customers, strengthen existing relationships, increase engagement, and grow brand awareness.
- Build Pluxee's thought leadership and lead local external communications.
- Define commercial marketing objectives aligned with business strategy and market opportunities.
- Represent BeLux within the Pluxee Marketing Committee, chaired by the Group Chief Strategy, Sales & Marketing Officer.
- Act as a collaborative leader across local and global teams.
Offer Strategy
You will:
- Develop a deep understanding of customer needs using market research, customer insights, sales feedback, and data analysis.
- Monitor market and competitive trends to identify growth opportunities and strengthen Pluxee's differentiation.
- Develop compelling value propositions together with Product, Sales, Customer Care, and Digital Marketing teams.
- Define the marketing mix, including pricing, segmentation, channels, customer experience, and partnership opportunities.
- Ensure alignment between local offers and the global Pluxee offer catalogue.
- Translate strategy into impactful marketing campaigns, promotions, and always-on digital programs.
People Leadership
You will:
- Build and continuously develop a high-performing marketing organization.
- Foster an environment of trust, collaboration, and continuous learning.
- Support team members in developing the skills and capabilities needed for success.
- Encourage cross-functional collaboration across local and global teams.
🌟 What we're looking for
Education
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Master's degree is a plus.
Certifications
- Marketing Management certification or an equivalent qualification is preferred.
Experience
- Extensive experience in marketing, including significant experience in leadership roles.
- Proven experience developing marketing strategies and leading go-to-market execution.
- Strong experience in digital marketing, brand management, and commercial marketing.
Languages
- Professional proficiency in English.
- Professional proficiency in French and/or Dutch.
Key competencies
- Customer-centric mindset
- Strategic marketing
- Strategic brand management
- Marketing analytics
- Digital marketing
- Strategic decision-making
- Leadership
- Influencing and stakeholder management
- Continuous learning
🏅 Your team
You will report directly to the Country Managing Director BeLux and be a member of the Country Leadership Team.
📍 Location
Brussels, Belgium
☀️ Why join Pluxee?
Make an impact
Help shape the future of employee benefits by creating sustainable and personalized experiences that positively impact millions of people while supporting local businesses and communities.
Grow with us
Join an international, collaborative, and innovative environment where people come first. We value curiosity, creativity, well-being, and work-life balance.
Bring your authentic self
We believe everyone performs at their best when they can be themselves. At Pluxee, you'll find an empowering workplace where your ideas are valued, your development is supported, and your contributions make a difference.
🌈 Our Commitment to Inclusion
At Pluxee, diversity of backgrounds, perspectives, and experiences makes us stronger.
We are committed to fostering an inclusive workplace where everyone feels respected, valued, and empowered to thrive.
We welcome applications from all qualified candidates regardless of age, disability, gender identity or expression, ethnicity, race, religion or belief, sexual orientation, socio-economic background, or any other characteristic protected by applicable law.
If you require reasonable accommodation during the recruitment process, please let us know. We are committed to ensuring an accessible and inclusive experience for every candidate.
