Extu is seeking a strategic, market-facing Product Marketing Manager to lead positioning, commercialization, go-to-market strategy, and market adoption for our Partner Experience Platform. This role serves as the bridge between Product, Sales, Marketing, and Executive Leadership, ensuring our platform is clearly differentiated, enterprise-ready, and consistently represented across every customer touchpoint.
This is a highly visible individual contributor role focused on product marketing strategy, customer insights, competitive intelligence, analyst engagement, and product launches. The ideal candidate has strong B2B SaaS product marketing experience and a proven ability to translate complex technology into compelling customer value propositions.
Key Responsibilities
- Partner with Product Management to influence roadmap priorities based on customer feedback and market trends.
- - Own and evolve Extu's messaging architecture and category positioning.
- - Own go-to-market strategy and launch readiness for new products and platform capabilities.
- - Build and maintain strategic sales enablement materials, including pitch decks and competitive battlecards.
- - Manage relationships with key industry analysts including Gartner, Forrester, and IDC.
- - Define and track KPIs tied to product launches, positioning effectiveness, and market engagement.
Required Qualifications
- 5+ years of experience in B2B SaaS Product Marketing.
- - Proven experience owning positioning, messaging, and go-to-market strategy for software or technology platforms.
- - Experience partnering directly with Product Management and Sales teams.
- - Strong understanding of product commercialization, customer adoption, and buyer journeys.
Location: Brookhaven, Georgia (Hybrid, 3 days in office)
Compensation: $85,000-$95,000
