Totus is the modern gift card platform built for brands, transforming gift cards from an operational burden into a strategic growth engine. More than 60 leading brands rely on Totus to power their gift card programs.
Overview
We're hiring our very first marketer, a true A-player who will own and define the entire marketing function from day one. Reporting directly to the Founder/CEO, you'll build and execute the full-funnel growth engine (demand gen, branding, product marketing) that fuels Totus' next phase of hyper-growth. This is a full-time role, based in Scottsdale, AZ, in a hybrid environment.
What You'll Do
Own end-to-end digital demand generation: paid search/social, SEO, email marketing, and lifecycle campaigns that deliver high-quality B2B pipeline.
Build and scale our PPC engine across platforms with rigorous ROI discipline.
Fully own HubSpot: implementation, automation workflows, lead scoring, nurture streams, and reporting dashboards.
Create best-in-class content (blog, case studies, website copy, social, video).
Establish and reinforce our brand identity across every touchpoint.
Partner with Sales and Product, building sales collateral and case studies.
Qualifications
3-6 years of hands-on digital marketing experience with clear evidence of driving revenue impact in B2B SaaS, fintech, or ecommerce.
Deep HubSpot expertise.
Experience building and scaling paid acquisition campaigns (Google Ads and LinkedIn) to $50K-$200K+/mo spend with strong ROAS.
Proven content and brand writing skills.
Analytical rigor and ability to move fast in ambiguity.
